We attended the third edition of the Strategic Immersion of The Catalan Audiovisual Cluster

Last week took place the third edition of ”Inmersión Estratégica” (Strategic Immersion, in english), an event promoted by The Catalan Audiovisual Cluster.

Ramon Arteman, director of Metropolitana, attended this event accompanied by other partners of the cluster. The location of this edition was near Montseny, at the Montanyà Hotel & Lodge, place that hosted the meetings and talks about the future challenges of the audiovisual industry.

As speakers, they had the collaboration of the consulting firm South 180, whose work focuses on redefining and redirecting the corporate strategies of companies and talk about their value and impact. Xavier Mitjana, a specialist in artificial intelligence technologies applied to business, also participated in the event.

In short, it was a few days where it was possible to talk, discuss and reflect on trends, risks, opportunities, upcoming scenarios and possible action plans that can be applied to companies and business models in the advertising and audiovisual sector. Although not everything was work and networking, there was also time for leisure, enjoying a wonderful group walks through the Montseny.